Pricing Strategy in eBay

Dear AXIS 1. What is the pricing strategy shall be applied when listing in eBay? Can I escalate the product price and then discount the price (like Lazada) and how to do it? 2. There is "Offer price" at the bottom of listing page, that is buy 2 get %, buy 3 get % & etc. Should I list a higher price or AXIS recommended Selling price then give discounts at this column? Kindly advise how to strategize the price in order to create more traffic and buying mode. Regards Sephine

Dear Sephine,

1. Yes, you can escalate the product price & do discount for products. eBay also can do discount promotion like Lazada. If you want to do promotion like % discount, you can calculate the %, the cost of the price, the profit and sell according to the recommended selling price that Axis provide in Axis main folder price list.

2. You are advised use Axis recommended selling price and give discount. But you have to calculate the %, the cost of the price, the profit and sell according to the Axis recommended selling price.

Regarding on how to strategize the price in order to create more traffic and buying mode, you can do best offer to your customer. Also, you need to have more category of products such as Food & Beverage, Health & beauty, Toys & Kids etc.

If we escalate the price and discount back to 55.50 says Nugano, it sounds very fake to customer, and how to do the process
Can we have a time slot to speak on the pricing strategy asap?

Dear Sephine,

Regarding to this, it is advisable to put the selling price as Axis recommended.

1. What I meant how to set the promotion price? for instant I put listing price of 69.90 discount to 55.50
How do I do that?
2. What are the upcoming campaign for eBay? pls advise bcoz I shall avoid what happen to Lazada and shopee on pricing mistake.
3. About eBay pricing strategy, please advise time for a short call on strategy? It is more efficient as discussed with Rade.
Just like what happen now, I have to ask the next connecting question again which you did not ans. Hope you understand

Dear Sephine,

As per discussed, we will have a session with you on 4/11/2020 (wed), 11am. Kindly prepare and see you. Thank you.

Hi
I don't think all questions shall be postponed to Wednesday as I am doing listing now and shall know how to price it? Hence I will be expecting answer for Question 1 & 2.
For further strategize discussion, we may discuss during the session on Wednesday. After all, our main agenda for Wednesday is to discuss on How to boost the sales for 3 ebay, Lazada and shopee, I also doubt it really do we have time for eBay pricing strategy or not? Shall we have the pricing session on separate session?

For Wednesday session, it shall least cover:
1. All strategies to boost sales in ebay, lazada & shopee
2. All type of marketing tools from discount promo, voucher, seller & smart seller voucher, add-on deal, bundle, follow prize, conversion from cart, combo, Broadcast & Chat Broadcast, Shopee Feed & etc.
3. Store decoration
4. I have no clue if you have time to cover ebay pricing strategy this Wednesday.
Please allocate sufficient time for all promotion thingy at least 1.5 to 2 hour if require

Please answer the above questions raised yesterday whatever shall be answered first bcoz I don't think I shall procrastinate my work and wait till Wednesday to come.

Please advise if we can cover ebay pricing strategy in this Wednesday or separate session, think the ebay pricing will take up 20 to 30 mins which can be separate one.

TQ

Dear AXIS
I am seeking proper guide from you on this coming Wednesday and not the rushing one which leave me in doubt after the end of session. Kindly visit my store and get prepared. I will get myself prepared also. There shall be immediate continuation time if not finish all and shall not drag any further. Appreciate your understanding.

Meanwhile, pls answer the above question hence I can proceed my work!

Thanks and Regards.

1. What I meant how to set the promotion price? for instant I put listing price of 69.90 discount to 55.50
How do I do that?

- You can go to My ebay (before bell icon) > Selling > Marketing > Markdown Sale. Kindly refer to attachment.

2. What are the upcoming campaign for eBay? pls advise bcoz I shall avoid what happen to Lazada and shopee on pricing mistake.
- There is no campaign for eBay like local Shopee Lazada. It is different with local selling platform

3. About eBay pricing strategy, please advise time for a short call on strategy? It is more efficient as discussed with Rade.
Just like what happen now, I have to ask the next connecting question again which you did not ans. Hope you understand
- For now, you need to list porducts first before we provide you pricing strategy.



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My dearie,
I have explored Marketing>Mark Down Sales and Marketing > Store this morning but it takes me to the irrelevant page as per attachment. I am not that ignorance ;) same go to the store decoration which I have completed the store profile but misled by the guide you sent out last Friday but truly, I really appreciated your valuable sharing but if possible pls check if relevant, otherwise it may create confusion. Perhaps the guide shows more advance deco, pls advise how to do it ya

Dear Axis
Is the Marketing>Store or Branding relevant to store decoration as attached, please advise how to proceed with it?

Regards
Sephine

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I left out the attachment for the above message 02-Nov-2020 11:34pm. Attached herewith the screenshot for your diagnosis

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Dear Sephine,

Yes, it is good that you have reach to this section. Fyi, we advise you can add payment method for "Starter" for you to join as entry level. The benefits of joining this "Starter" is to enjoy store benefits/features. Such as you can roll to promotion price for your store / play around with buy 2 free 1 promotion. But it depends on you whether you want to join this "Starter" or not, with Store subscription you can enjoy more store benefits.

My dearie

You don't seem answering the above questions? Can you pls answer the above questions!
In addition to the above unanswered questions:-
1.Are you saying that I have to subscribe the starter package simply for applying the discount? You have yet to answer how to apply discount now?
2. what are the additional store deco for Starter package?
Again, I got to screen shot those unanswered questions
Can you pls answer all questions to save our precious time ..

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Dear Sephine,

1. Yes, you need to subscribe for Starter package only you can start to apply discount. After subscribe you can enjoy few benefits which is Discount, Drive Traffic, Brand your Business. (Discount, Traffic, Brand your business can refer in this link https://pages.ebay.com/seller-center/run-your-store/subscriptions-and-fees.html) You may see it under Subscriber Benefits.

2. After you subscribe Starter package, there are 3 benefits that you may enjoy. You may find it in Brand your Business under subscribers benefits. There are:
i) Customizable storefront homepage
ii) Controllable “Featured Items” to display your merchandise
iii) Store categories to organize your merchandise

Dear Sephine,

As per discussion with JS, kindly close this ticket. Our ticket will auto close in 24 hours.

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